Shannon Nichols, Sales Manager


Preferred title
: Princess of Awesome


Favorite thing about your job: Talking with and getting to know so many wonderful people


When not working: Remodeling houses, working in the yard, and sewing


On my Radio: Country Music


Words of wisdom: Don’t take moments with the people you love for granted.


Favorite movie: Princess Bride, for some reason it never gets old


Dream dinner guests: My grandpa, Henry Ford, Grace Kelley


Favorite vacation destination: Mazatlan Mexico


My passion is: My family

Shannon's Bio
Shannon joined BSW in 1995, as the first female sales (man) at BSW. Prior to BSW Shannon worked at Puget Sound Audio, you could say she was born to be in this business. She is very passionate about BSW and her customers; she couldn’t imagine doing anything else, anywhere else.

Shannon loves traveling around the country meeting customers at the many broadcast trade shows around the country. She enjoys playing with her granddaughters, working out and any fun outdoor activity.


Email Shannon